Focus on professional mobile services and international development among the medium-term targets for Via Teodosio’s Company
Milan, 2014 May 9th
Ubiquity, OLO (Other Licensed Operator) Telco operator providing professional mobile services to large accounts, has just entered Borsa Italiana’s Elite Programme.
Elite is a unique platform, focused on small and medium companies, addressing industrial, financial and organizational skills to win international markets challenges and help companies to foster their next stage of growth. Elite is targeting the best Italian companies, helping them to pave their way to success thanks to a 3-stage programme: supporting them with a comprehensive programme stimulating organisational & cultural review and change; taking them within stock exhange markets; improving relationships with banks and entrepreneurs thus also fostering the access to international markets.
And just to foreign markets Ubiquity, leading company for Alert-SMS services for main Italian banks, is moving on: the international markets are the natural and foregone target after the deep consolidation of domestic market.
One of the choosen tools is ocean race marketing, that could look unusual only to people ignoring ocean racing media strength within Anglo-Saxon and French-speaking countries: Ubiquity is sponsoring and supporting famous sailor Andrea Mura in his challenges worldwide. During 2014 Mura will try to win again Route du Rhum, transatlantic solo regatta taking place every 4 years: starting date is November 2 nd from Saint Malò, Bretagne, to reach Point à Pitre, Guadalupe, after 3.543 miles in the cold North Atlantic sea. Mura won in 2010, first Italian to enter the legend after long domination from French oceanic giants.
Ubiquity hires 50 professionals and during 2013 reached a turnover of more than 19 million Euro (+35% on 2012), for a transmission volume of more than 450 million SMSs.
“Entering Elite Programme – Dario Calogero, Ubiquity CEO, says – is an important milestone for Ubiquity in our growth, but most of all another step forward within our strategic course started in 2013. We proved and consolidated innovation skills and reliability in managing mobile banking services within the main financial entities in our Country, now we want to fit these skills to new geographical areas and segments, most of all within mobile payment systems. Elite is surely a very suitable tool for our targets and we are honoured to be admitted to this exclusive Programme from Borsa Italiana / London Stock Exchange.
Gian Maria Brega
mobile: +39 338.9020851
Via Teodosio, 65 | 20131 Milano | Italy